Magnetic Strategy Gives
Kismet Properties' Website A Modern Refresh
Industry: Vacation Rental Manager
Client Location: Florida
Booking System: OwnerRez
Properties Managed: 90
Services Provided
Custom Website Design
OwnerRez API Integration
Content Creation
About Kismet Properties of 30A
Kismet Properties of 30A is a vacation rental management company specializing in properties along Florida’s Scenic Highway 30A. They offer a diverse selection of vacation rentals, including homes with private pools, Gulf views, and pet-friendly options. Their properties are located in various beach communities such as Seagrove Beach, Santa Rosa Beach, and Seacrest Beach.
Problems
Outdated Website Creating Booking Challenges for VRM
Kismet Properties faced several challenges with its outdated website, which hindered the company’s ability to deliver a seamless experience for both guests and property owners.
The old site lacked integration with OwnerRez, making it impossible to offer direct bookings, a critical feature for a modern vacation rental business.
Additionally, the property availability calendars were frequently out of sync, leading to booking conflicts and inefficiencies that frustrated users and staff alike. The outdated design further diminished the brand’s appeal, failing to capture the charm and professionalism that Kismet Properties is known for.
Solutions
A Modern, API-Integrated Website for Seamless Booking Experience
To address these issues, we developed a fully API-integrated website designed to streamline operations and enhance the user experience. By connecting the site to the OwnerRez API, we enabled real-time syncing for direct bookings and accurate calendar updates, eliminating previous inconsistencies.
The new website also received a modern and visually engaging redesign, showcasing Kismet Properties’ brand while improving navigation and usability.
This comprehensive solution not only resolved the functional challenges but also positioned Kismet Properties as a tech-forward, customer-centric leader in the vacation rental market.
Before-and-After Views of
Kismet Properties' Website
Highlights of the Website Redesign for Kismet Properties
47%
Increase in organic search traffic
20+
Property management leads since launch
36%
Increase in top 10 keyword rankings
Here's What Our Client
Had To Say
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Additional Details
Next steps
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