Category: Vacation Rentals

For vacation rental companies, digital marketing can be confusing. Vacation rental managers (VRMs) have dozens of marketing channels to choose from, and they often don’t have the in-depth knowledge necessary to assess
The vacation rental market has become increasingly competitive, and despite a global pandemic many vacation rental managers are deeming it their best year ever. Vacation rentals are now the travelers #1 choice
"Uncertainty" is the marketing industry's 2020 buzzword and the vacation rental industry has been hit hard. Between an election year and the global travel industry fallout from COVID-19, it's a seemingly tough
Choosing the best vacation rental software can be a challenging process. It is among the most critical decisions property managers face and it can, on occasion, feel overwhelming. Scale, guest management, and
With little else on anyone's mind, vacation rentals have had to pivot quickly to adapt to the Coronavirus pandemic, and while it hasn't been a smooth transition for many VRMs, there are
Knowing your business often comes down to knowing your customers. Even more than that, though, it requires you to know what your customers want and how you can deliver it to them.
The internet has changed the way all businesses market themselves, and the vacation rental business has evolved from its cottage industry roots into a competitive field that requires on-target marketing in order
Thirty years ago, “stay in your lane” would have been safe business advice for just about any kind of business, but especially for vacation rentals.
If you haven’t already partnered with a large OTA (Online Travel Agent) like expedia.com, booking.com, or airbnb.com chances are you’re thinking about it.

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